Why do we always treat ourselves, buying something special, to make us feel better?

I just ordered some New Rock boots. Oh dear.

Those who know me and my fashion and music tastes may be surprised to know I don’t yet own a pair of New Rocks. If you’re not sure what they are, think of big, black, shiny, sexy über boots with shiny silver buckles and sometimes devil faces or coloured highlights. They are stompy, tough, not-for-any-old-barn-dancing, expensive footwear. Custom models are available, and could set you back a fair pretty penny. I’ve gone for something a bit more basic, at £85.99 (including the £12.99 FedEx fee. That’s a big Blimey! in itself).

I shall post photos on my own blog found here and on my Twitter when they arrive some time next week. I’m just a little excited.

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Why buy new boots? Well, for one thing, my old boots have been letting in water. Whereas my work boots are decent, 3-figure composite-toe-plated safety Magnum Elite CT boots by Magnum Hi-Tec, my normal day-to-day boots have recently been a cheap pair from a shop in town. I own three pairs of Converse, so far this has been as stylish as I get. Time to upgrade a little.

Also, it’s a comfort buy. Work at the DDJ* has been pretty rough recently. Until now, our company has remained fairly untouched by the recession, even posting overall profits this year. However, shareholders have to be kept happy, and takings are down, so changes are being made, pressure is being applied at all levels of management, and those of us at the bottom of the food chain are left picking up the pieces, as always. Hopefully things will improve, but at the moment there are an awful lot of disheartened workers. Thankfully, I’m in a position not to be too badly affected, but it does become a strain when your co-workers are constantly down-trodden and mopey. It’s very hard to motivate people, even harder when customers are of the mistaken belief that they should get things cheaper (or even free) for the slightest inconvenience or complaint.

Trust me, if you’re shopping, remember you are not always right. People who work in shops, especially large, specialty stores like mine, are well trained to know what they are talking about. You want to try re-wiring your house without being a qualified electrician? Fine, go ahead. Don’t come crying to me when your house burns down. Want to plumb in your new toilet but don’t know your U-bend from your elbow? I ain’t mopping up the water. Want to knock through a retaining wall? Fit a new gas fire? Unblock your bathtub with high power drain blaster? Yeah, your funeral, and I won’t be attending. Oh, and if you say to me you’d get better service elsewhere, don’t mind me if I roll about laughing. You won’t. No other company in our field gives the level of training to its staff, or service to its customers, like the one I work for. We’re market leaders (in a buggered market, yes, but leaders nonetheless) for a reason.

End rant. Sorry.

So yeah, my new boots are a comfort buy. Sosumi.

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Which leads me to ask what are your comfort buys? What have you splashed out on when you really should be tightening your belt? What impulsive spending did you rack up on eBay for? Useful things like regular clothes or footwear? Or less useful, like party clothes or trinkets, etc?

(Also, my New iPad purchase last month doesn’t count as an impulse or comfort buy. Since I started selling kitchens, I started saving up out of my pay especially to buy it. Last month was when I finally reached my target for the spec I wanted.)

Answers in the comments below. Best ones may get a sweetie, worst ones get fed to Reggie.

* = Dreaded Day Job, the job which many writers must have that pays actual cashy money with which to keep roof over head and food in belly. Not always writing related. I sell kitchens. Stop sniggering at the back there.

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